The Tag Heading Simple

The Tag Heading Simple

November 01, 2017

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The apparently random Latin placeholder text, used to help design pages, has been translated. Despite the absence of meaning, it's weirdly mesmerising
My excitement over JRR Tolkien's forthcoming Beowulf translation had some calling me, in no uncertain terms, a geek. Perhaps that's why I'm so taken with this valiant attempt at translating Lorem Ipsum, the standard dummy text for printers which is a mangling of Cicero, and which dates back to the 16th century.

Used to fill blank space on a page before the proper copy is ready, it starts: "Lorem ipsum dolor sit amet, consectetur adipiscing elit. Nam hendrerit nisi sed sollicitudin pellentesque. Nunc posuere purus rhoncus pulvinar aliquam. Ut aliquet tristique nisl vitae volutpat. Nulla aliquet porttitor venenatis. Donec a dui et dui fringilla consectetur id nec massa. Aliquam erat volutpat. Sed ut dui ut lacus dictum fermentum vel tincidunt neque. Sed sed lacinia lectus. Duis sit amet sodales felis. Duis nunc eros, mattis at dui ac, convallis semper risus. In adipiscing ultrices tellus, in suscipit massa vehicula eu."


Nick Richardson at the London Review of Books asked Cambridge academic Jaspreet Singh Boparai to have a stab at translating it; he came up with the weirdly compelling:

"Rrow itself, let it be sorrow; let him love it; let him pursue it, ishing for its acquisitiendum. Because he will ab hold, unless but through concer, and also of those who resist. Now a pure snore disturbeded sum dust. He ejjnoyes, in order that somewon, also with a severe one, unless of life. May a cusstums offficer somewon nothing of a poison-filled. Until, from a twho, twho chaffinch may also pursue it, not even a lump. But as twho, as a tank; a proverb, yeast; or else they tinscribe nor. Yet yet dewlap bed. Twho may be, let him love fellows of a polecat. Now amour, the, twhose being, drunk, yet twhitch and, an enclosed valley's always a laugh. In acquisitiendum the Furies are Earth; in (he takes up) a lump vehicles bien."

"It's like extreme Mallarmé, or a Burroughsian cut-up, or a paragraph of Finnegans Wake," muses Richardson. "Some of the new coinages are intriguingly ambiguous: 'concer', both cancer and conquer (and conker); 'somewon', a prize and a person; 'tinscribe', to engrave on tin?"

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I asked Boparai how he came up with his version; he said his "basic challenge was to make this text precisely as incoherent in English as it is in Latin - and to make it incoherent in the same way".

So, "the Greek 'eu' in Latin became the French 'bien' in my translation, and the '-ing' ending in 'lorem ipsum' seemed best rendered by an '-iendum' in English".

"I could only do this by steadfastly refusing to see the wood for the trees, and faithfully reproducing every error, and every minute instance of 'what the fuck does this mean?'," he said. " When you spend eight hours a day reading Renaissance Latin texts you get used to elaborate Ciceronian syntax that makes no sense whatsoever, and so the absurdity of this content left me serenely unperturbed."

Well, I love it, just as I love the fact Richardson also points his readers towards the host of comedy Lorem ipsum generators that exist online – how did I not know of the existence of Samuel L Ipsum, "motherfucking placeholder text motherfucker"? This is important stuff to ponder, people, and what the internet is for, surely …